Social Media Marketing For Your Business

admin    Social Media     facebook, maketing for business, Social Media, twitter, youtube

If you go back 3 to 4 years ago using social media for business purposes was almost unheard of as a marketing avenue. Fast forward to today and most progressive  businesses realize that social media is here to stay and can be a great way to drive traffic to their website and can be great for branding. As part of their marketing they are using sites such as Twitter, Facebook, YouTube and the list goes on and on. In fact social media is so popular that Facebook has passed Google as the most visited site on the internet.

If you are still skeptical about about the value of social media here are some stats for you to consider.

• The percentage of Facebook users who login on a daily basis is 50% and they spend a minimum of 55 minutes per day on the site.

• Twitter has 18 million users with an average of 600 tweets per second.

• YouTube had over 91 million unique visitors in the month of March 2010.

To give you some more stats that back up the fact the social media is now a major player in marketing your company. In January 2010 Facebook passed Yahoo and was only second to Google in regards to visitors. Based on visitors to Facebook in a week compared to last year the number increased by a whooping 185%. As I mentioned earlier Facebook now has passed Google for total visitors.

When you take a look at the numbers and utilize the selling power of social media when it comes to business marketing it has become a must in todays market. Using social media effectively is more than setting up accounts and hoping that people find your company, you need to jump and engage in the conversations. As with any type of selling and business in general people tend to buy from people they like and trust. Using social media can set your company apart from other businesses by building your brand becoming an expert in your field.

If you decide to add social media to your marketing efforts try not to only promote your business in every post or tweet. Get your followers or friends to communicate with you by adding interactive polls, games, or quizzes to your pages to get people to spend more time on your site. Repost interesting information from other users that are interesting  and relevant.

Social media is here to stay and using it to market yourself or your business is a cost effective way to find new prospects and customers. If you have not dipped your toes in the social media world now is a perfect time to give it a shot.